The Challenge
Dever had an innovative and ambitious idea to transform reality with imagination.
They needed a brand identity that would showcase their expertise, creativity, and professionalism. They wanted a brand identity that would stand out from the competition, convey their message and purpose, and appeal to their target audience: the business owners who want to use immersive technology to enhance their products and services. They also wanted a brand identity that would be flexible and adaptable to different media and formats, such as illustrations, web design, and promotional materials.
They needed a brand identity that would showcase their expertise, creativity, and professionalism. They wanted a brand identity that would stand out from the competition, convey their message and purpose, and appeal to their target audience: the business owners who want to use immersive technology to enhance their products and services. They also wanted a brand identity that would be flexible and adaptable to different media and formats, such as illustrations, web design, and promotional materials.
The Process
Dever had an innovative and ambitious idea to transform reality with imagination.
They needed a brand identity that would showcase their expertise, creativity, and professionalism. They wanted a brand identity that would stand out from the competition, convey their message and purpose, and appeal to their target audience: the business owners who want to use immersive technology to enhance their products and services. They also wanted a brand identity that would be flexible and adaptable to different media and formats, such as illustrations, web design, and promotional materials.
They needed a brand identity that would showcase their expertise, creativity, and professionalism. They wanted a brand identity that would stand out from the competition, convey their message and purpose, and appeal to their target audience: the business owners who want to use immersive technology to enhance their products and services. They also wanted a brand identity that would be flexible and adaptable to different media and formats, such as illustrations, web design, and promotional materials.
The Outcome
We finished the logo design and moved on to the other elements of Dever’s brand identity. We wanted to create illustrations that would not only show their work and mission, but also tell their story. We learned that Dever was a company that had a vision of transforming reality with imagination. They used code to create immersive technology solutions that would enhance the products and services of their clients. They also had a passion for innovation and excellence, and a desire to inspire others to use the right technology for improving sustainable business.
We decided to use these insights to shape our illustrations. We chose a style with bold colors and geometric shapes of brackets as the main element of their brand identity to show their code expertise and black and white photos for the illustrations to give them a 3D effect and to contrast with the flat media. With illustrations we tell how Dever uses immersive technology to help their clients:
- bring their ideas to life (💡]
- achieve their goals and grow their business {🦒)
- stay ahead of the competition and embrace the future /🚀>
- unlock new doors and opportunities <🔑}
We also made sure that the promotional materials matched the color scheme and typography of the logo and illustration design, creating a consistent and coherent brand identity across different platforms.
The Impact
Our brand identity design for Dever was well-received by both the client and their customers. Dever was happy with the new look and feel of their brand, and they expected to see positive results in their business performance. We are glad to have helped Dever express their vision and passion through their brand identity. We think that Dever is not just an immersive technology company; it is a pioneer in creating new realities with imagination.
Let’s code your brand’s new reality together! Ready to unlock the next level? Let’s start shaping your vision
