Task
White Sales School, situated in Kyiv, first sales school in Ukraine has its own philosophy of «white sales». In this school salesmen are studying how to show favor of products or services. Mission of the school is to create a new positive generation of salesmen and make the trade whiter and cleaner.
Solution
White Sales School identity consists of a lot of different sale stickers like «Sale», «Best», «Top quality», etc. These stickers accent the best quality of wares in the same way a salesman emphasizes the highest grade of products or services. With such a lot of different stickers every item of White Sales School identity gets its own unique design. Teachers and students can use a quantity of stickers in different situations depending on the context. Such personalized approach is another peculiar feature of good sales, when the offer is being formed according to the highest client’s demand.
